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LATEST ARTICLES


PUMA x INSIDE TAG Present the Latest Update on 00s Fixations: PUMA UR Mostro Communication
PUMA, an industry heavyweight we all know and love, has teamed up with archivist and collector, INSIDE TAG. The brands have come together to bring an modernized albeit nostalgia-infused rendition of the iconic Mostro shoe.
Lauren Bulla
4 days ago


A Minimalist Guide to Building a Capsule Wardrobe for Men
You might find yourself staring at a wardrobe full of clothes yet feeling like you have nothing suitable to wear. This common frustration...
New Wave
7 days ago


Britney Spears Joins Balenciaga for Demna’s Final Collection
This limited-edition Balenciaga collection channels early-2000s nostalgia through a Britney Spears-inspired lens, bringing together pop iconography with fashion’s current obsession with the archive era.
Anaïs Lukaku
Jun 8


Iris Law and Gabbriette Channel Cult Teen Chaos in Heaven’s Latest Campaign
Iris Law and Gabbriette star in Heaven’s latest campaign, styled around Thirteen and Vanna Youngstein’s Y2K signatures. It’s all visible thongs, cherry tees and teen villain energy.
Anaïs Lukaku
Jun 8


Central Cee Shut Down JD Trafford Centre Before it Even Opened
"A secret lock-in gig, a revived Air Max 95 and a 42,000-square-foot retail playground put Manchester on louder footing" Central Cee...
Anaïs Lukaku
Jun 8


Kate Moss Presents Second Zara Collection As An Ode to Individual Style and Cultural Cool
Supermodel, style icon and cultural tastemaker Kate Moss returns for her second collaboration with global fashion powerhouse Zara, unveiling the Spring/Summer 2025 collection with an effortless mix of elegance, rock and roll attitude, and archival flair.
New Wave
Jun 5


Adidas x Wales Bonner New Collection Is Inspired by City Life & Escapism
London-based designer Grace Wales Bonner has once again collaborated with Adidas on the return of their infamous sneaker collection....
Leah Fan
Jun 5


The Evolution of Homecoming Fashion: From Tradition to Trendsetter
Explore how homecoming fashion evolved from classic to bold. Discover latest trends and find your style with trendy homecoming dresses.
New Wave
Jun 2
FEATURED ARTICLES


Athletes and Brands: Biggest Sports-Fashion Collaborations
Sports and fashion are now close to each other. In the last year, athlete-focused fashion deals brought in over $2.5 billion globally. Players are no longer just athletes, they are style leaders. Brands are collaborating with stars who move both product and culture.


Adult Toys Are Having a Moment In Fashion
They’re cute, they’re collectable, and they’re not for kids. From Pop Mart to Primark, these are the soft things selling big feelings.


Jacquemus: How a Minimalist French Brand Built a Global Empire Through Emotion, Intimacy, and Imagination
In an age of algorithm-driven ads and overproduced brand campaigns, Jacquemus has carved out a space that feels deeply human. The brand’s ma


The Protest Shoe
"Why the Air Max Is More Than a Sneaker for a Generation on the Margins" June 2023 Paris Riots. Photography: Anaïs Lukaku In France,...


Getting the Bag. Quite Literally.
Handbags aren’t just back. They’re better than ever. A closer look at why fashion’s sharpest minds are betting on bags from Bottega to FENDI
MOST POPULAR ARTICLES


Not Just Footballers: The Evolution Of Sports Icons
Football and fashion have officially collided. Todays athletes are global style icons shaping trends, fronting campaigns, and influencing mi
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Creative Director Luke Li Discusses His Role At Puma, Working with Virgil Abloh, Skepta, and His Career’s Beginnings.
Luke Li, also known as lukeiscrazyman, is a passionate force with over 15 years of experience working as a Creative Director/Lead, and a...
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Central Cee, Syna World x Nike Air Max 95 - Exclusive to JD Sports
JD Sports is dropping an exclusive collection that is dropping on 24th October. The rap sensation Central Cee has teamed up with Nike to...
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The Secret Geniuses Behind Yeezy: Meet Kanye West's Handpicked Talents, Many of Whom You Didn't Know
This article doesn't seek to diminish any personal success of the mentioned artists, rather it seeks to highlight the successful job said ar
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CURRENT TRENDING ARTICLES


Iris Law and Gabbriette Channel Cult Teen Chaos in Heaven’s Latest Campaign
Iris Law and Gabbriette star in Heaven’s latest campaign, styled around Thirteen and Vanna Youngstein’s Y2K signatures. It’s all visible thongs, cherry tees and teen villain energy.


Central Cee Shut Down JD Trafford Centre Before it Even Opened
"A secret lock-in gig, a revived Air Max 95 and a 42,000-square-foot retail playground put Manchester on louder footing" Central Cee...


Kate Moss Presents Second Zara Collection As An Ode to Individual Style and Cultural Cool
Supermodel, style icon and cultural tastemaker Kate Moss returns for her second collaboration with global fashion powerhouse Zara, unveiling the Spring/Summer 2025 collection with an effortless mix of elegance, rock and roll attitude, and archival flair.


Naked Ambition Meets Its Match at Cannes
Cannes’ red carpet just got a rewrite. With “naked dresses” and dramatic trains banned, the festival’s 2025 edition trades spectacle for subtlety, leaving stylists and brands to rethink their approach under new rules.
STYLE EVOLUTION OF SERIES


The Style Evolution of Tupac Shakur
Few figures in hip-hop history have left an impact as profound as Tupac Amaru Shakur. Beyond his poetic lyricism and political fervor


Style Illustration Of Raye by Mischa Dungo
New wave in collaboration with Ravensbourne University worked on an exciting student program program that brings together the creative...


Style illustration Of Playboi Carti by Shannon Bowles
New wave in collaboration with Ravensbourne University worked on an exciting student program program that brings together the creative...


The Style Evolution of Tyler, the Creator
The story behind Tyler, the Creator's style evolution. Like many other artists, Tyler incorporates his artistic vision and style, not...
FASHION WEEK REVIEWS


A Conversation With Designer Wisnel Milien Following His First Couture Show
Let's begin by discussing the space for the show. This collaboration with Junior Fritz Jacquet—could you elaborate on how the set design...


MFW A/W25 - MM6 Maison Margiela
MM6 Maison Margiela had a fantastic menswear collection in January, complete with references and odes to previous collections by the iconic


The Fendi Century
In 1925, Adele and Edoardo Fendi launched a boutique. Little did they know that this was going to be a pillar of Italian luxury for a hundre


LFW AW25: Richard Quinn
In the heart of London, as snowflakes gently descended upon a meticulously crafted Georgian streetscape, Richard Quinn unveiled his...


LFW AW25: Tolu Coker
Stepping into the BFC LFW NEWGEN space at 180 Strand always proves to be somewhat of a mystery until passing through the heavily curtained


LFW AW25: BURBERRY
Burberry showed their Autumn/ Winter collection at London Fashion Week today, with a powerful reimagining of British heritage. Under the...


LFW AW25: YAKU
Image: Jordan Core (@jordancore4) The main thing that stood out to me, as I entered 180 Strand today, was the unbelievable amount of...


LFW AW25: KENT&CURWEN
Image: Dante Richardson (@dantemoriah) KENT&CURWEN’s AW25 showcase was something truly magical. Before the models even graced the runway...
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